Friday, February 1, 2013

GATORADE INGREDIENT IN THE NEWS


Glass of clear coconut water with an open coconut
Virtually clear coconut water

According to multiple news reports recently, PepsiCo, the makers of Gatorade have decided to remove the additive, brominated vegetable oil (BVO), from the sports drink because of consumer concerns about the possibility of adverse health effects. Virtually all soft drinks contain one or more additives, including most brands of coconut water.

PEPSICO PETITIONED TO CHANGE INGREDIENTS

Apparently PepsiCo’s action may have been in response to an Change.org online petition started by Sarah Kavanagh, a 15 year old teenager from Mississippi.
Sarah specifically addressed PepsiCo’s corporate officers.  She asked them to remove the BVO additive.  Over 200,000 signatures are on the petition as of today. Here’s the link to Sarah Kavanagh’s petition at Change.org.

DO YOU READ PRODUCT LABELS?

If a 15 year old  was motivated to  read a  product label and research the list of ingredients online, can’t we all do that too?
Whether the ingredient list is short, like that on most coconut water containers or very long like the ones on some other products, I read labels like my life depends on it.

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